Infiniti Gym Sooka Sentral – An Honest Review

Update 4: This gym has unfortunately shut down. A number of ex-staff were embezzling funds from the gym, and a police investigation is currently underway, launched by Infiniti directors. 

Asim Khan, a Director, has confirmed that all auto-debits have been stopped as of 31 March 2014, and refunds will be made to members after audits and other accounting processes are completed. However, payments by members to Klinch MMA are a separate matter as the agreement is between members and Klinch MMA only.

Please contact [email protected] or call 01118758553 (Asim Khan, Director) for more information.

If you have anything to add to the matter, kindly post them in the comments section below or contact me directly via this page. Please note I am only the blogger and have nothing to do with any parties of any side, and have long ended my membership in March 2013 due to unrelated reasons.

The below blog has not been altered since its original writing on 7 Feb 2013. Please read while taking note of the above.

So there’s this new gym that opened up near my place of work. Long story cut short, I signed up. It’s been about 3 weeks now, so here’s what I have to say about it. I also happened to check out this other place in Hartamas today, thanks to a “free one month trial”. I knew I had to sit for the obligatory sales pitch – I didn’t mind, really, as I was actually considering other options. So the below is partially a rant about that other place, and is an honest comparison with Infiniti.

Fun fact: Infiniti Gym took over Clark Hatch gym. This is the front section of the gym, though it looks a little different now. I’ll take pictures someday, if Infiniti allows.

Great staff

The guys at Infiniti are a pretty awesome bunch. The manager is a trainer herself (she conducts BodyPump on Mondays, and is a pretty awesome person to talk with), and every other staff in there seem to have the same goal – to ensure you feel good while working out there. Special mention goes out to Gianna, their customer service person (don’t know her official title), who is very friendly, charming, and above all, a very professional person who carries the company’s image perfectly. She managed to convert me, a previously-unhappy customer, into a voluntary brand ambassador – that in itself speaks volumes. Besides her, the trainers there are friendly and helpful, and so far I have not been hard-sold to even once. I am greeted with friendly smiles every time I enter the gym, and am wished goodnight when I leave.

Reasonable policies

Infiniti has pretty standard policies in place – this is to be expected, as they do have a business to run. The usual stuff like a one-month deposit, one year contract, early-termination penalties and stuff like that. What I do like about them is that they bring these matters across very well, and very professionally. Granted, some of the facilities aren’t ready yet (I’ll get to that in a bit), and I originally felt like I’m paying for a half-fulfilled package, but the overall energy of the staff more than compensated for that. The team made me feel so welcome that I easily empathise with their limitations in getting the gym completely up and running. Again, I have to absolutely compliment Gianna for her marvelous management of the situation.

In stark contrast, that “other place” tried to impose some pretty ridiculous terms on me. I was appalled when I found out that if I were to sign up, there was absolutely NO WAY I could terminate my 1-year contract unless I had a solid reason for it, e.g. doctor says I cannot work out anymore, or if I move to a different state, etc. I WAS TOLD I NEEDED TO PRODUCE DOCUMENTATION AS PROOF. Seriously?? Who do they think they are to take away my freedom in choosing which gym I wanted to join? I mean, they don’t even make you pay a penalty – they outright said that I must have a good reason to terminate my membership. If I wanted to quit just because I wanted to quit – I quote their reply – “I cannot accept that”. Do I work for you now? Are you my school teacher? Are you my dad? Do I answer to you? That is, by far, the dumbest exit clause I have EVER seen in any sort of business agreement.

And as if it wasn’t bad enough, when I turned down the membership offer and decided to just take the one month free trial, I was told that I must – I repeat, MUST – give them 15 contacts for them to ‘offer a 7 day free trial’, in order to activate my own one month free trial. In other words, after they failed to get me into a non-exitable membership, they proceeded to blackmail me into giving them my contacts, else I don’t get the free month. I left.

Infiniti Gym, thank you for not putting me through the above experience. Please stay as awesome as you are. That’s all I ask for.

Fully functional gym

Since this post is supposedly a review and not a blog rant, I guess I should say something about the gym section itself, e.g. the threadmills, cross trainers, weight machines, free weights zone, etc. But it’s almost 3am (I’m typing this part last) so I’ll just summarise this for you guys. It’s a fully working gym with decent equipment and sufficient classes like BodyPump, BodyCombat, cycling classes, etc etc. Check out their Facebook Page or website for class schedules (link below). No complaints from me here, though there is always room for improvement. Obviously, that “other place” beats Infiniti in this respect, hands down.

Pretty awesome non-gym facilities

Infiniti aims to be somewhat of a lifestyle gym. Aside from the actual gym part, they also offer a wall-climbing boulder, game room (PS3 & Xbox), pool table, sauna, steam room, juice bar, and outdoor cafe. Most of these aren’t ready yet, but I’ll overlook it since it’s not the most crucial part anyway. My highlight here is actually the part most overlooked by most people. Their shower and changing areas are spacious and well ventilated, and their floors are clean and dry. Each cubicle is a comfortable 4′ x 5′ space with clothes hooks and a little space to put your shoes. Most people overlook this part when evaluating gyms, including myself, until today.

Continuing my little rant about that “other place”, I left the sales area after having wasted an hour of my time, and wanted to take my bag and go. The branch manager managed to persuade me into trying out the gym anyway, and gave me the one-month pass without taking any of my contacts. I won’t go into the details of our rather heated discussion. The gym areas were pretty impressive, I’ll give them that. Buffed men were walking everywhere, which was pretty cool. But their shower area sucked. S. U.C. K. E. D.

To get to the showers from the locker area, you first have to pass through the toilets. They stank like a public toilet, literally. Plus, the cubicle size was really small. To add to the already crappy experience, the cleaner was washing the floor. During gym peak hours. With water flowing everywhere. Except the toilets, which he really should’ve cleaned FIRST. Anyway, once you’ve gotten through the stinkzone, you pass the steam room (which fits only 5 people), then only you reach the showers. Which turns out to be a tiny 3′ x 3′ area, with a crappy plastic curtain hung on broken hooks, no place to hang your towel, rusty shower heads and drainage grills, and shower gel that smells like medicine.

Let me repeat that for you: After a gym workout, you have to pass through the stinky toilets and wet floors to shower and change into a towel before entering the steam room. After your steam bath you have to squeeze into the tiny shower, hang your towel on the curtain rail and quickly get yourself clean. Then  you have to walk past the stinky toilets and wet floors to get to your locker. That’s a shitty end to a gym session, to me at least.

Infiniti Gym, your entire locker/sink/toilet/shower/sauna/steam room arrangement ROCKS. Keep it that way.

What I deduced out of it all

To me, a business – any business – should always have the user’s interests at heart. When a business provides value to its users/customers, that’s when customers will remain loyal and become brand champions for them. As users, we are not obligated to contribute to their business. We do not have to consider their overheads. We do not have to pay for their telemarketing. We do not have to help them find leads. That’s THEIR job. I shouldn’t have to lock myself in a one-year contract for their sake.

From my experience today, I realise how awesome Infiniti Gym is (to me, at least). Infiniti is a gym which truly has its users’ interests at heart. It’s pretty affordable too, at RM189 monthly (standard published rate). As it is, even incomplete, I’d choose Infiniti over that other place, HANDS DOWN.

I can’t wait for 100% completion. Hurry up, guys.

Infiniti Gym contact details

Pure Fitness Sdn Bhd
5.1 & 6.1 Sooka Sentral (6th Floor)
Jalan Stesen Sentral
50470 Kuala Lumpur

Phone: 03-2785 1999
Email: [email protected]



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About Me

I’m the Head of Tech at Traworld, a travel startup in Bangsar South, Kuala Lumpur.

This is a place for me to pen my thoughts… and sometimes sell my second-hand stuff.

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